Will Barcodes Disappear?
At ACCEO, we’re always looking ahead to industry trends and technological advancements. One key area of focus is barcodes, and we turn to GS1, the global leader and creator of barcodes to better understand the future. Currently, over a billion products worldwide carry the GS1 barcode, but the landscape is evolving.
The evolution of EAN/UPC Barcodes
GS1 has made it clear that traditional EAN/UPC barcodes are not disappearing overnight. Instead, a comprehensive rollout plan aims for QR codes powered by GS1 to take a more prominent role by 2027. During this transition, EAN/UPC barcodes will coexist with GS1-powered QR codes if there’s a need for them.
Benefits of GS1-Powered QR Codes
Unlike standard barcodes, GS1-powered QR codes can be scanned by smartphones and point-of-sale (POS) systems, unlocking capabilities far beyond their predecessors. These codes link a product’s unique Global Trade Item Number (GTIN) to:
- Real-time online content;
- Supply chain data (e.g., use-by dates, batch numbers);
- Additional product-specific information.
By encoding GS1 identifiers like GTIN, QR codes enhance business processes that have been in place for over 50 years.
What Does This Mean for Retailers?
With the integration of GS1’s Digital Link, retailers using our ACCEO solutions will continue to enjoy that same functionalities, including:
- Selling at POS;
- Conducting product and stock inquiries;
- Performing inventory counts;
- Receiving stock;
- Assisting customers on the sales floor.
Moreover, consumers can scan QR codes to access detailed product information, access the available inventory and a seamless blend of in-store and online shopping experiences.
The Shift to Optical Scanners
One challenge with 2D barcodes like QR codes is that they require optical scanners, unlike the traditional laser scanners used for 1D barcodes. While optical scanning technology is becoming more prevalent, many retailers still rely on laser scanners. ACCEO is ahead of the curve, supplying retailers with 2D scanners featuring the latest technology.
Pilots are underway, but the widespread adoption of 2D scanning technology is still in progress. In the meantime, we’re closely monitoring industry developments to ensure our ERP solutions can adapt to new packaging standards.
Endless Possibilities with QR Codes
The shift to GS1-powered QR codes opens a world of possibilities, from improving inventory management to enhancing customer engagement. These codes enable retailers to:
- Track expiry dates;
- Manage serial numbers;
- Access the available inventory;
- Deliver a richer shopping experience for consumers.
At ACCEO, we’re excited to be part of this transformation, supporting retailers as they navigate this new era of barcoding technology.
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